Founders’ tools and templates

everything you need to build the right team

The same way you can’t build a skyscraper without solid ground, you can’t build a strong company on shaky cofounder foundations. These tools are for founders who want to get their cofounders, team structure, equity, and agreements right - at the right time. 

Each one is hands-on and practical, built to fix real and common founder challenges: from finding the right cofounder, to testing the partnership, defining roles, splitting equity fairly, and handling conflicts when they come. No unclear roles, vague commitments, unfair equity splits or misaligned expectations. Save time, protect your resources and create the team to build your business. 

Developed from 10+ years of work with 10,000+ founder teams, these templates and guides bring clarity, fairness, and structure - so your team can focus on building the business, not fixing misunderstandings.

1. FIND THE RIGHT COFOUNDER: you don’t have a cofounder yet and want to define the right profile and expectations before choosing

2. COFOUNDER DATING: you have potential team members and you are now ‘dating’ to find out if you are the right fit

3. COFOUNDING TEAM SET UP: you confirmed your team members and are working together

4. TEAM IN TROUBLE: you’re already working together but there’s tension/misalignment and you need to realign before it escalates

If you are not sure which agreement template you need, check our infographic here or get in touch!

 Find the Right Cofounder

Many startups are headed for failure before they even start — not because of the idea, but because of the wrong cofounder. At this stage, founders often choose too fast or for the wrong reasons. These tools help you define what kind of cofounder your startup truly needs and align expectations early to avoid wrong cofounder choices.

Cofounder Dating

 Finding the right cofounder isn’t about chemistry — it’s about proper due diligence. At this stage, founders move from good ideas to real collaboration. The challenge? Most skip the “dating phase” and only discover misalignment or unverified assumptions when it’s too late. These tools guide you through structured cofounder dating — asking the right questions, structuring trial period, and confirming the fit is real before you commit.

Team Setup

Once you’ve decided to work together, the next challenge is structure. For founders who want the use the fairest equity split out there. These templates are built on dynamic equity principles (Slicing Pie), giving each founder ownership that reflects their real contributions. Use the universal pre-incorporation version, or choose a localized template for your jurisdiction. After incorporation, stick to localized versions only or consult with local attorneys - tax rules make DIY risky.

Team in Trouble

Even strong cofounding teams can hit rough patches. Miscommunication, high speed, uncertainties, burnout, or unmet expectations can quickly erode trust and momentum. These tools help you spot early warning signs, navigate difficult conversations, and realign before small issues turn into a costly cofounder breakup. Learn how to manage tension, protect trust and keep high performance of the cofounder team.

 This is why I do what I do… client testimonials

Do you still have questions?

Finding and keeping the right cofounder team is a big part of whether your startup will actually work — and it’s hard to do alone.

If you’re not sure which template fits your situation (finding, dating, setting up, or fixing the team), we can walk you through it and show you how to use it for your case.

Tell us where you are right now, and we’ll help you pick the right tools so you can move forward with clarity. Let’s talk.